DROdio.com

Content I’ve written for
Inbound Sales Development Rep

Practical writing, videos, lessons, and shipped work from Daniel R. Odio, selected for Inbound Sales Development Rep.

3 items

Illustration for Finally: How to leverage social media, right now

Finally: How to leverage social media, right now

You've tried posting on social media but never saw real results because you treated it like an ad instead of a knowledge-transfer tool. This explains the specific time investment and skill-building required to make it work (spoiler: one YouTube video can replace cold calling forever), plus a step-by-step difficulty rating so you don't waste effort on the wrong platforms.

Illustration for 1-2-3 Punch: Web Leads + Followup

1-2-3 Punch: Web Leads + Followup

You're probably losing leads because you're treating your website like a brochure instead of a phone-ringing machine, and you're responding too slowly. This walks through the specific mistakes — buried contact forms, slow follow-up, no lead tracking — and shows you the CRM approach that stops prospects from slipping through the cracks.

Illustration for How to reach any CEO

How to reach any CEO

You've tried guessing CEO email formats and failed, or worse, embarrassed yourself by CC'ing a dozen wrong addresses. This piece shows you the press release trick that actually works to find the right email pattern, plus the etiquette that keeps you from burning bridges when you use it.