The Potomac Tech Wire continues its panel series at the Ritz Carlton hotel in McLean with its "Interactive Advertising and Marketing Outlook" panel.

Speakers were:

  • Anne Hunter, VP, Advertising Effectiveness Products, comScore
  • Ernie Mosteller, VP, Creative Director/Emerging Media for Brunner Digital
  • Rochelle Sanchirico, Senior Director of Acquisition Marketing, Washington Post Digital
  • Mark Walsh, CEO and chairman, GeniusRocket
  • Mike Zaneis, VP, Public Policy, Interactive Advertising Bureau
  • Moderator - Paul Sherman, Editor, Potomac Tech Wire

The event was sponsored by PointAbout